If you want a brand that goes beyond being “just pretty” into having some real substance and strength so that Read more...

If you’ve ever been confused about branding your small business, here’s a simple way to think about it: Branding Is Your Business’s Fashion Statement.

One of the questions I get most often is some variation of, "I just started my business. Don't I need to create a brand before I can tell anyone about it?" And you'd expect me to say, "Of course. You must run out immediately and design a brand this instant or else!" After all, I'm a brand designer. But, I don't actually believe that. Shocking, isn't it?

If Facebook is a part of your marketing plan, creating a welcome page can help you boost “likes”, increase interest Read more...

Can you believe that summer’s almost over? Get that last bit of sun in while you can! For many consultants, that Read more...

Wordpress blogs have many advantages for consultants and small business owners. Here are just a few of the benefits:

There are dozens of options for creating additional branded materials. But, before you run off and pour thousands of dollars into designing everything you might need, consider this list of 4 of the most effective brand kit additions for consultants:

How do you design a marketing kit that will make you look professional in your meetings, but not break the bank?

What Is A Gravatar? A Gravatar is "A Globally Recognized Avatar". According to the Gravatar website, it's "an image that Read more...