How Great Consultants Can Stand Up and Stand Out
:: As a strategic marketing expert, I help my clients get heard above the noise. If we think of the Read more...
Hitting the High Ground in 2017
:: As women business owners, many of us were eagerly looking forward to seeing our country’s first woman president elected Read more...
It’s Time to Be Heard
Marketing today is out of control. There are so many new techniques and tactics, so many ways to reach out Read more...
What Part of Customer Service is Not Clear?
It happened to me again recently: I was in a situation where I needed to contact the customer service department Read more...
The Real Danger of Black Friday/Cyber Monday Madness
The post-Thanksgiving shopping frenzy started early this year, with some stores actually holding Black Friday sales on Thanksgiving evening. Just Read more...
Reflections on Two Wonderful Years of WIC…
In fact, through the worst recession in nearly a century, we grew our community to be nearly 500 strong--with our ranks of full members swelling by nearly 40% this year. And we did all this as an entirely volunteer run organization, with over 100 consultants taking on pro bono consulting roles for WIC.
Getting the Most Out of WIC – Part 3: Monthly Meetings
Many of our members and affiliates know WIC through our virtual offerings: our community, member and off-topic lists, our teleseminars Read more...
Getting the Most out of WIC – Part 2: Satellite Meetings
Many people think of WIC for our renowned email list and our monthly meetings (third Thursday of the month, 6pm, Read more...
Promoting Your Nonprofit: How Marketing Can Help You Succeed in Today’s Economy
Join me at Keypoint Credit Union in Santa Clara on Wednesday evening February 25th from 6 - 8pm for a Read more...
Getting the Most out of WIC- Part 1: The WIC Community List
Our WIC community now numbers over 400 consultants, stretching beyond the Bay Area to locations all around the US. Some Read more...