Many consultants and small businesses rely on email newsletters to market their businesses to clients and prospects.  If this sounds like you, you might be concerned about the new ‘Promotions’ tab in Gmail.  By default, Gmail will now put your opt-in email newsletters under a Promotions tab instead of the Primary inbox. The industry is Read more...

Change isn’t easy. Sometimes you know you need to change but don’t know how or where to start.  It’s a lot like planning a trip: you have a starting point and a destination; all you need to do is figure out the route. Here are three little things you can do to get moving: Understand Read more...

Recently on my blog, I shared some of the details of my interview with Trae Vasallo, General Partner at Kleiner Perkins Caufield & Byers (KPCB).  As I mentioned, I wanted to get her perspective both on coaching women (and btw, the tips are applicable to men as well!) and launching great technology companies. We talked for a Read more...

In summer 2012, in partnership with our survey partner, The Insight Advantage, we surveyed B2B and B2C leaders about their experiences with launches within their companies over the previous year.  The results that we saw were very consistent with the experiences we’ve seen with our clients here at ThinkResults. The majority of respondents were in high Read more...

A blog post is a great way to talk about the profession or some special aspect of your business.  The post does not have to be long; the key is consistent flow in the output.  Your readership (and WIC’s) will increase as long as you have something interesting to say. One great way to organize Read more...

LinkedIn is the most popular professional social networking site.

Twitter can be exciting, daunting, or both. However, the search engines now track tweets, so it’s a great opportunity to increase your online exposure. Some tips: Follow the WIC members in your industry and retweet selected tweets, as well as those posted by our WIC social media team. Email your Twitter handle to twitter@independentconsultingwomen.org or Read more...

Starting in 2015, The Affordable Health Care Act guarantees all Americans will have access to quality health insurance coverage regardless of their health status or pre-existing conditions.  Some employers will be required to offer this health insurance to their employees, but what you may not know is that all individuals must have health insurance.  This Read more...

If you want to know more about how successful businesses like yours improve their practice, take our 12th annual best practices survey.  Let me explain how this works. You take 12-15 minutes to answer our questions.  Many many other WIC members take the same survey.  Plus many many non WIC members who are consultants take Read more...

In 2014, every person will be covered by affordable health care.  This will be provided by employers with more than 50 full-time employees or it will be provided by individuals having insurance on their own.  So how will the U.S. pay for this?  Through taxes…and it starts NOW!  There will be 2 main taxes charged Read more...