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Like most of us, I receive a lot of joke and story emails. Sometimes I read them, sometimes I don’t. It depends a lot on whether I need a mental break. My latest mental break highlights my philosophy that consulting tips (learning of any kind, really) and blog topics can come from anywhere. The particular Read more...
Your Gravatar is a Globally Recognized Avatar or image that follows you from site to site appearing beside your name when you do things like comment on post (blog) or on a forum. Avatars help identify your posts on blogs and web forums. This Avatar is associated with your email address, name and website link. Read more...
The recent devastation in Japan is a good reminder to all of us that we should be prepared in the event of an emergency. Because we did not have a disaster plan in our household or office, I decided to do some research to find out what we needed. I wanted to share my findings Read more...
Best Practice lessons from the employment arena Companies usually put a lot more effort into hiring employees than they do into hiring consultants. Larger companies actually have a standard selection process for hiring employees – this includes gates like: -- a completed application and reference checks, -- 2 levels of management signing off on the Read more...
Powerful Advice from Warren Buffet and Seth Godin Two very influential people have recently commented on the power of pricing. Warren Buffet said “The single most important decision in evaluating a business is pricing power” and Seth Godin said "the goal, no matter what you sell, is to be seen as irreplaceable, essential and priceless. Read more...
In September of 2009 an 8.3-magnitude earthquake triggered a tsunami near the Samoan Islands. That same year the social media wave crashed on the shores of the Internet and surfing the web has never been the same. Large and small business owners are still feeling the effects. Some will sink and some will swim but Read more...
Women In Consulting recently had the honor of hosting Ann Evanston of Warrior-Preneur for a live Q&A on the WIC Facebook wall. This was WIC’s first live Facebook event and was a huge success. Big thanks to Leilani Madrazo Yau, WIC’s Facebook Coordinator, for planning and running the event, and to Ann Evanston for bearing Read more...
In Part 1 of this post, I wrote: Who isn’t guilty of doing things you know you shouldn’t? Or not doing something you know you should? Once again, this is a handy reminder of how to make your business blogging more effective than it already is. 6. Adjust the posting frequency to suit your needs. Read more...
I love my walks. Besides a stress reliever, they’re the genesis of many a blog post. And my last walk was no disappointment – although the idea came not from a free flow of thought, but rather a bothersome technical glitch. I love listening to music as much as I do walking, but my iPhone Read more...
There's a 5-step process to designing your small business's brand image. And actually designing it is the very last step. If you want to create a profitable, pretty and powerful brand, then you've got to begin at the beginning. If you begin with the first 4 steps here, then you'll be able to design a brand that's stronger, has a more solid base and that will be an investment that gets results instead of an expensive, creative guess!