Roughly a month ago, Women in Consulting's (WIC) Web team launched a new website. Now launching a new site can be a time-consuming and daunting task for teams whose primary focus is maintaining an organization's website. But when you're doing it as a side gig -- and pro bono yet! -- it adds a whole Read more...

Active Listening Can be Your Secret Weapon If you do active listening well, you can establish yourself as someone who "gets it" and who delivers tailored solutions to your clients. It also enables you to take more targeted and effective actions. To begin, it's important to have the proper set of expectations about the Active Listening process. Active listening Read more...

Do you use testimonials to market your small business? (You should - they're great credibility-builders. But, I digress...) The FTC changed the rules about what your testimonials can say back in October of 2009. Here's how it boils down: 1. If your testimonial talks about outstanding results, and these results aren't those seen by everyone Read more...

If you're an entrepreneur, you can always use tips and techniques that are simple to implement and don't take up much time, yet give the edge you need to boost productivity. Below are six I've culled from blogs and articles on productivity that I find particularly helpful for me. 1. Know your prime time Do Read more...

Every business with gross receipts over $100,000 has to register with the Board of Equalization by April 15th.

6. Sending automated posts Whether you send automated tweets about your recent blog posts or any other messages, anything automated is a real turn off for many people. You can, however, preschedule messages to be tweeted later. That’ll save you time. It’s especially handy if you know you’re going to be tied up in a Read more...

By now virtually everyone knows that social networking needs to be a strategic part of marketing. Twitter is a quick and easy way to get started. You can get work leads, increase your customer base and enhance your reputation by better serving your existing customers, and connect with potential partners. But it’s not without its Read more...

I just heard last night about a California state proposal to begin to require companies to withhold three percent of all monies paid to 1099 independent contractors.  MANY organizations are opposing this for the following reasons: Extra costs for local governments to enforce the withholding Extra costs for businesses to administer the withholding This is Read more...

Recently, in a spurt of ‘abundance thinking’, where I was convinced that 2010 is going to be a MUCH better year than 2009 (I can’t afford to think otherwise, can you?!), I decided to do an inventory of people/resources I can turn to when my workload is too heavy to do it all myself. Like Read more...

Networking Etiquette Women in Consulting is a great place to network to meet potential clients, friends, and referrals. But let’s be honest, we’ve all had days after a meeting where we get bombarded with well… SPAM. Here are a few rules of etiquette that I suggest for those attending WIC Events, or any networking environment Read more...