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Expert Series: Leverage Your IP in Mini-Courses on July 23
July 23 @ 11:30 am - 1:30 pm PDT
| Free – $25.00Tired of prospects who “love” your free content but never take the next step? You’re stuck between giving away too much for free and asking for too much too soon — and most lead magnets just aren’t cutting it anymore.
There’s a better middle path: mini-courses. They let prospects experience your expertise firsthand — how you think, how you explain things, how you solve problems — before they ever get on a call with you. By the time they reach out, they already know you’re the right fit. That’s a warmer, faster-moving lead than anything a PDF checklist will get you.
And here’s the part people don’t expect: this isn’t a giant project. In this session, you’ll walk away with three ready-to-use mini-course formats — ranging from free to low-cost, casual to high-touch — so you can pick what matches your bandwidth and business goals right now. Some can even become a standing offer that earns you money while you sleep.
If you’ve been meaning to create something like this “eventually,” this session is the shortcut. You’ll leave with real formats to copy or adapt — not just theory to think about later. Build a relationship without having to be present. And creating these is not another giant project.
Come see the options. Pick one. Build it faster than you think.
About Kathryn Gorges
Kathryn Gorges, Business and Marketing Coach
Kathryn helps expertise-based entrepreneurs communicate their unique value simply and effectively, drawing on 20+ years of experience in business coaching, high-tech marketing, and relationship sales — working with consultants, small businesses, companies, and startups.
https://www.linkedin.com/in/KathrynGorges

